How to lie with images.
A study in the journal Cognition this month shows that the public views news stories as more scientifically sound when accompanied by a flashy brain image.
Researchers presented 156 subjects with news stories based on flawed science. Subjects rated the stories as more credible when accompanied by a colorful brain image as opposed to a bar graph, a colorful topographic map or no graphic at all.
read more | digg story
No comments:
Post a Comment